Account Management Unlimited

You own everything. Your Klaviyo account is yours, in your name. Every flow, template, segment and piece of copy we build stays with you if you leave.

What's included

Everything in Graphics Unlimited, plus:

Platform setup and migration

Full Klaviyo account build, Shopify integration, migration of your existing list with consent status and sign-up source preserved, account configuration, brand assets loaded.

Deliverability infrastructure

DKIM, SPF and DMARC authentication, dedicated sending sub-domain, staged domain and IP warming, Google Postmaster monitoring, inbox placement testing across Gmail, Outlook, Apple Mail and Yahoo, ongoing bounce and complaint monitoring, continuous list hygiene.

List audit and re-warming

Full engagement audit, tiering into engaged, semi-engaged, dormant and high-risk cohorts, suppression of invalid and hard-bounced addresses, staged re-engagement sequencing.

Segmentation architecture

Around 20 core segments across engagement behaviour, prospect lifecycle and customer lifecycle, maintained and re-validated as the list grows.

Automation build

The full lifecycle flow ecosystem: Welcome, Checkout Abandonment, Add to Cart, Post-Purchase, Browse Abandonment, Site Abandonment, Review Request, Sunset, VIP, Win-Back and Cross-Sell where applicable. Built with correct triggers, entry filters, conditional splits, delays and exclusion logic. Flow count is a starting architecture, not a cap.

On-site capture

Pop-up rebuild as a multi-step form, trigger optimisation including time-on-site, scroll depth and exit intent, separate desktop and mobile treatments, A/B testing against a 5% submit-rate benchmark, compliant SMS consent capture.

Campaign strategy and calendar

Rolling campaign calendar shared in advance, built collaboratively. Seasonal and launch planning. Segment-driven send logic.

SMS program

Klaviyo SMS configured end to end including number provisioning, carrier registration and brand verification. Compliance handled: consent language, quiet hours, help and stop keyword handling. SMS campaigns and flow messages included in the same retainer.

Reporting and analytics

Monthly performance report covering attributed revenue, share of total store revenue, campaign and flow performance, list growth and deliverability health. Benchmarked against industry standards. Live review call at your preferred cadence, plus async access between calls.

Technical management

Ongoing ownership of account integrity. Trigger, filter and exclusion logic audited on an ongoing basis. Shopify to Klaviyo sync monitoring and integration troubleshooting. Escalation to Klaviyo support through our partner program.

How requests work

Requests are unlimited in total. One request is actively in production at a time, with a new request picked up each business day as the previous one is delivered. Requests are queued in the order received and you can reprioritise the queue at any time. Standard copy and design requests are delivered within one business day of entering production.

What we need from you

• Klaviyo account access
• Shopify collaborator access: Apps, Customers, Marketing, Analytics, Settings
• Brand assets: logos, fonts, product imagery, brand guidelines
• Completed Copy Culture onboarding form
• DNS record access, or someone who can action DNS changes
• Approval on campaigns within the agreed review window

Not included in any plan

• The Klaviyo platform subscription. Klaviyo bills you directly and it is not covered by this retainer. Cost scales with the number of active profiles on your list.
• Paid media management and ad creative
• Shopify theme development or site design outside of Klaviyo-hosted forms
• Product photography, videography or 3D asset production
• Organic social media management and community moderation
• PR, influencer outreach and affiliate program management
• Marketplace listing management

Plan Description v1.0 — effective 10 August 2026